Boy, this is sorta ironic, huh? After all, I’m not an expert career adviser or anything, and here I am with a blog about looking for a job. But here’s the thing: I sort of AM an expert on it.
I’ve been looking for jobs off and on for the better part of the past two years. I’ve done some stupid stuff, I’ve done some brilliant stuff, and I’ve made a lot of mistakes. So in terms of finding what can work in a job application, I am an expert. While I might not have the training as a career adviser, I’ve got a good amount of experience in the field that I can share.
You can do the same thing!
You can be an expert in an area you have expertise in. And the more you can show your expertise, the better-known you will be for it, and the more likely an employer will see you as qualified for the job. Back when I was in college, I was the president of the Ad Club, and got interviewed by the local news to critique some Super Bowl ads. Did I tell everyone in advertising and marketing who I applied for a job with about it? Did I send them links to the video (while it was online)? HECK YES I DID.
Because it showed my expertise.
So go ahead and start a blog, social network, website, Twitter or whatever about your area of expertise. It can only help you in your job search.
