04
Aug

So when I made this post, there were a few things I didn’t mention.

But here’s the thing about being an expert: you have to be careful about sharing your expertise.

What I mean is this: if you are looking to be an expert in a creative field, like entertainment, advertising, architecture or something like that, the problem is that you cannot be an expert without also being a critic.  As these fields are partially based on aesthetics, you can’t be as expertly on them as another field with more concrete procedures and knowledge, like finance, economics, teaching or medicine.  Since creative fields have knowledge based on case studies, it’s a bit harder to assess them.

This is part of the reason why I have a job search blog instead of an advertising blog.

I haven’t worked in the field for long enough, so I don’t have any clout or enough examples to back me up when I say that something is amazing or crap.  Not to mention that since I would like to get a job in that field, I might be accidentally insulting perspective employers.  If I were an old warhorse, with years of experience and accolades and awards under my belt, that would be less of a problem.  But alas, I am not.

So if you’re going to be an expert, make sure that your expertise won’t kill your chances at getting a job.

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